During geopolitical instability, recessions and banking stress, gold has often held up well. Unlike a paper currency, it isn’t issued by a central bank and can’t be created by policy decisions. That is one reason central banks themselves hold over 35,000 tonnes of it (World Gold Council, 2024).
In 2008, gold rose nearly 5% over the year while the S&P 500 fell over 38%. During the COVID-19 shock in 2020, gold rose above $2,000/oz for the first time. But gold also fell sharply at points during both episodes, and it has had long periods of falling prices — it is not risk-free.
Why Gold Is Described as a “Safe Haven”
The label is used because gold has several characteristics that other assets lack. None of them guarantee its value:
1. Low Correlation to Risk Assets
Gold has historically shown low correlation to equities and credit instruments over long periods. That relationship changes over time — gold doesn’t always rise when other assets fall.
2. Intrinsic Value
Unlike a bond or a deposit, physical gold is not someone else’s promise to pay. It’s a real asset with universal recognition, industrial demand and a long monetary history. Its price, however, can still fall.
3. Liquidity
Gold trades in deep global markets. With EONA, you can sell your metal back to EONA at the price shown on the platform, with proceeds paid to your verified bank account.
4. Durability and Portability
Gold doesn’t degrade, expire or require servicing, and it stores substantial value in a small space. With EONA, your holding is recorded against specific bars stored with Loomis in Dubai.
Gold in Institutional Thinking
Some institutions include real assets like gold alongside equities and bonds. How much, if any, is a decision for each institution and its advisers; gold produces no income and its price can be volatile.
Interest in gold tends to rise during periods of heavy monetary and fiscal intervention. Past performance is not a reliable guide to the future.
How EONA Works
With EONA, institutions can buy allocated physical gold stored with Loomis in Dubai, recorded against specific bars. Prices are based on the international spot price plus a premium, with a commission (see our Fees & Spread page). EONA sells on an execution-only basis and does not give investment advice.